Born at Dawn

Photo by Katrina Campbell

Photo by Katrina Campbell


I met Lucy a few years ago at a Christmas Party and we got talking about her new business venture, Born at Dawn. I absolutely fell in love with her concept and her as well. After working in Luxury fashion for many years she decided it was time to start her own online boutique after hearing the frustrations from many women. Not only does she have the online boutique she offers a styling service where she comes to your house with a bunch of clothes for you and your friends to try while giving you the best styling advice.

Every piece I have purchased from Lucy has been worn time and time again.

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London, England


Kelly Ekardt